About Katy Gelhausen
Katy is an award-winning marketing expert who built and scaled the digital presence of Tito’s Vodka, fueling its rise to the #1 selling spirit in America.
With a rich background in art history and a lifelong passion for crafting, Katy empowers makers and creative entrepreneurs to focus on their craft while she brings their brand stories to life through websites, design, and marketing.
Katy blends creativity with strategy, ensuring that every brand she works with not only stands out but also builds lasting connections with its audience. She equips fellow creatives with the tools they need to grow their businesses in meaningful, sustainable ways.
Offline, you’ll find Katy sewing or tackling DIY projects to restore her old house.
Get in touch
Do you have a podcast, conference, virtual summit or community?
If you have an audience who would benefit from learning about website design, digital marketing, brand building, customer experience, or ecommerce (just to name a few!), and you think I'd be a good fit – please get in touch!
My expertise is perfect for makers, artists, creative entrepreneurs, handmade or product-based businesses, and any other businesses who support the arts & craft industry.
Looking for a guest speaker?
Speaking Topics
Launch Plan: How to Successfully Promote Your Next Collection
The Anatomy of a High-Converting Website
Convert Website Visitors into Loyal Customers
Storytelling That Sells: How to Communicate Value to Attract the Right Customers
Notion: Organize Your Business Assets Like a Pro
AI for Creatives: Enhance Your Workflow
Customer Experience is Everything: Boost Loyalty and Word-of-Mouth
Post-Purchase Magic: Email Sequences That Build Customer Loyalty
The following list of topics are examples of workshops I love to lead. Whether your event is virtual or in-person, 30 minutes or a few hours, we can tailor the content to your audience.
Have another topic in mind? I'd love to hear it! Please get in touch.
Experience
Awards
- Haven Conference (2023) | Winner of Red Carpet "Make It Yourself" Challenge | A DIY competition for making your outfit by hand
- The Webby Awards (2023) | Honoree in Best Viral PR Campaign 2023 for Tito's Handmade Vodka: Tito's in a Can*
- Shorty Awards (2021) | Audience Honor in Pets & Animals for Tito's Handmade Vodka 'Wings of Rescue'
- AdAge Marketers of the Year (2017) | Marketer of the Year for Tito's Handmade Vodka
Speaking
- Speaker at Ignite Your Side Hustle Summit (2024) | "The Anatomy of a High-Converting Product Page"
- Speaker at Emma Marketing United Conference (2017) | “Email, Social, Content & Cocktails: How Tito’s Handmade Vodka Crafts a Cohesive Brand Experience”
Video Interview
- Sprout Social Case Study (2016) | Video Link
Press
- The Drum (2023) | “US Ad of the Day: Martha Stewart says ‘f**k it’ to Dry January with Tito’s Vodka”
- Muse by Clios (2023) | “Martha Stewart Finds Other Uses for Tito's Vodka in Dry January”
- Breakthru Beverage (2018) | “Tito’s Handmade Vodka Social Media”
- Nosto (2017) | "Tito’s Handmade Vodka Taps Into Customer Content to Deliver Authentic Web Experiences"
- SocialMediaToday (2016) | “3 Ways Tito’s Handmade Vodka Increased Its Social Audience by 55%”
- Digiday (2016) | “How Tito’s responds to ‘hundreds’ of social media mentions a day”
Radio
- Radio DJ on KLKT 107.9FM (2024-current) | Co-host and co-produce a weekly show "Feel Good Frequency" on the community radio station in Lockhart, Texas | Show Archive Link
Awards & Press highlights
